Animated films
Frankfurt, 2019
Virtual characters created to represent the Heimtextil 2019 Design Directions.
Commissioned by FranklinTill, Toward Utopia is a series of short animations created for the Heimtextil, the world’s largest textile trade show.
![](https://lucyhardcastle.com/wp-content/uploads/2020/07/DSC_0164edit-scaled.jpg)
Toward Utopia was applied across the entire Heimtextil identity in 2019, from film to printed image and merchandising for the event’s physical and online spaces.
-
Concept, Dir. & Prod.
Lucy Hardcastle Studio
-
Animation
Greg McCarron-Shipman
-
Agency
FranklinTill
/
post-template-default single single-post postid-749 single-format-standard page-state--toward-utopia
post-template-default single single-post postid-749 single-format-standard page-state--toward-utopia