Digital Dawns

Acer x Its Nice That

ANIMATED EDITORIAL SERIES

2021

An investigation of fluid-like digital physics.

Commissioned by Acer and It’s Nice That to showcase the potential of the ConceptD Creator 7 Ezel Pro, Digital Dawns illustrates how new technologies provide room for creative expression and experimentation.

Mound, Squidge and Ripple exist as three 3D digital worlds that challenge what we perceive to be real and play with the laws of gravity. 

The use of the ConceptD hardware combined with advanced rendering software allowed us to push the boundaries of physical possibilities, producing tidal-like ripples, inflated abstract shapes and magnetic droplets.

Digital Dawns was launched online by Its Nice That, read the full article along with BTS content here.

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